Ford recently developed SmartGauge with EcoGuide–a new instrument that provides real-time information to help drivers maximize fuel efficiency. The tool is available on the 2010 Ford Fusion and Mercury Milan hybrids.
“SmartGauge with EcoGuide gives the customer real-world feedback to make the most of their hybrids,” said Gil Portalatin, Hybrid Applications Manager. “Unique to Ford and Mercury hybrid sedans, this instrument cluster acts as a good ‘coach,’ engaging drivers in real-time to help them achieve maximum fuel economy.”
An important issue with the development of hybrids is how to effectively update the driver on the automobile’s performance, which usually consists of highly scientific and technological information.
“The main question hybrid drivers had was, ‘How do I know I’m getting the most out of my hybrid?’ ” said Jeff Greenberg, Ford senior technical leader. “We needed to create a system that better communicates with drivers and gives them the tools to maximize fuel efficiency. That’s what SmartGauge with EcoGuide does.”