Ford Motor Company’s August U.S. retail sales grew 20 percent – with total sales up 12 percent – for the best monthly retail performance since 2006.
With inventories remaining tight in several key segments, retail sales gains were broad-based. Car sales were up 15 percent, utilities up 16 percent and trucks up 30 percent. Ford continued to see strong growth in the coastal regions.
“Producing more Fusions at Flat Rock Assembly with its 1,400 new workers is a welcome opportunity, as Fusion showed great strength in August,” said Ken Czubay, Ford vice president, U.S. marketing, sales and service. “Small cars and hybrids continue to outpace the market in the coastal regions of the U.S., with Ford brand retail small car sales growing at more than three times the rate of the U.S. small car industry.”
Fusion had its best-ever August sales with 24,653 vehicles sold. Strongest growth for Fusion continues to be in the western region of the country, with retail sales up 63 percent.
Ford’s overall small car sales – including Fiesta, Focus and C-MAX hybrids – were up 30 percent, with combined sales of 30,148 vehicles. C-MAX hybrids contributed 44 percent of Ford’s small car growth in August. Fiesta sales increased 61 percent, for the best August Fiesta sales ever.
F-Series sales of 71,115 vehicles were up 22 percent, for the 25th consecutive monthly increase – and the second time this year sales have topped 70,000 vehicles. The last time F-Series had sales of more than 70,000 vehicles in two separate months in a calendar year was 2006.
Ford also announced it will build 785,000 vehicles in the fourth quarter of 2013, a 7 percent increase (50,000 vehicles) from the fourth-quarter of 2012. Third-quarter production of 740,000 vehicles is unchanged from previous guidance.
Stop by Beach Ford in Virginia Beach or Suffolk and see what all the fuss is about.